Image, left to right: Invitation cover, left side fold, inside fully open
It’s no easy task to come up with creative ways for hundreds of young children and their parents to celebrate Passover without hosting a Seder. However, we’ve never met a hurdle we couldn’t get over. In this case, we took an entire empty floor of a high-rise office building and turned it into a giant art studio for the day, using the holiday of Passover as a backdrop. The venue, along with all the engaging activities and the bright, fun invitation attracted record crowds.